AI Insights · Timothy · April 2023
Top 5 Air Travel Apps Performance on iOS in Latin America for Q1 2023
In Q1 2023, LATAM Airlines, Azul, GOL | Passagens Aéreas, Volaris, and Viva Aerobus: Fly! showed varied performance trends in weekly downloads and active users on the iOS platform in Latin America.
During the first quarter of 2023, the top 5 air travel apps on iOS in Latin America exhibited diverse performance trends in weekly downloads and active users. The data, sourced from Sensor Tower, offers key insights into the app market dynamics within the region.
LATAM Airlines demonstrated a stable pattern in weekly downloads, fluctuating between approximately 31K and 35K throughout the quarter. Active users saw a slight rise from 174K at the end of December to 184K by the end of March.
Azul experienced a noticeable increase in weekly downloads, starting at 13.4K in late December and peaking at 20.4K in early March. The active user base also showed growth, moving from 127K in early January to nearly 133K by the end of March.
GOL | Passagens Aéreas saw a peak in weekly downloads around mid-January with 21.7K, though the numbers tapered off to around 16.5K by March end. Active users increased from 109K in late December to approximately 120K by the end of March.
Volaris presented a steady rise in weekly downloads, reaching a high of 19.3K in mid-March, up from 13.6K at the beginning of the quarter. Active users also grew from 29.9K in late December to 35.6K by the end of March.
Viva Aerobus: Fly! saw a consistent increase in weekly downloads, beginning at 13.2K and climbing to 17.2K by the end of March. Active users followed a similar upward trajectory, moving from 52.5K in late December to 57.2K by the end of March.
For more detailed insights and data, visit Sensor Tower.
